Hi, I’m Robert.
Design is my playground, my passion, and my profession all rolled into one. With an interest in aesthetics developed from a young age, I embarked on my journey as a graphic designer 14 years ago, and I've been in love with the process ever since. Every project is a canvas for me to blend colors, typography, and elements in ways that not only please the eye but also convey powerful messages.
My design philosophy revolves around creating experiences. I believe that design is not just about making things look pretty; it's about crafting narratives, evoking emotions, and leaving a lasting impact. Whether I'm meticulously selecting a color palette that resonates with a brand's identity or experimenting with layouts to ensure seamless user interactions, my goal is to make every design element play its part in telling a story. From logo identities that encapsulate a company's essence to captivating digital interfaces that guide users effortlessly, I'm dedicated to pushing the boundaries of visual creativity while staying true to the core purpose of design: effective communication.
I am currently a Creative at RallyUp—a SaaS company that provides an online platform to run next-generation fundraising experiences geared toward helping non-profits reach their goal. On the side, I freelance for clients that range from coastal restaurants, agrotourism, fitness trainers, medical professionals, small family-owned businesses, and even other artists.
I crafted this website to house my curated designs, and thoughts/opinions, and to craft a place for other artists (and future creators) to discuss and learn about every facet of design.
My personal hobbies include:
- Over-collecting houseplants
- Daily iced coffee (no matter the season)
- Critiquing signs, billboards, and restaurant menus
- Buying books I’ll never read simply because the cover looks nice
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